Man vs. Machine
Yahav Hartman, Co-Founder of Madgicx, challenged me, and for a good reason.
Madgicx aims to launch a fully autonomous and omnichannel ad-buying machine by the end of 2020.
We can forget spending hours per day optimizing your ads. With Madgicx, we can focus on other areas of our businesses: more creative processes, strategies, and actually navigating a business.
It has amazing features that will soon include strategy budget optimization. The ultimate goal is to maximize your ROI at the end of the day.
Who will win?
Is it gonna be me with 10 years of Fb experience, or is it gonna be a machine kicking my ass?
Philipp is a 20-year veteran of digital marketing who has spent most of his adult life in 2 worlds: selling online, and creating social impact through education. In 2020, together with his wife Fabienne (an economist for the UN and PhD in social sciences), he has founded The FAM Fund.